Full Portfolio

Four engagements, one through line.

Two platform builds, a research sprint, and a brand system, each one built around the same question: who did this get built without, and what happens once they're back in the room.

Sydney Administrators

White-Label Portal Framework for Multi-Carrier Distribution

Designed a scalable white-label system serving admin, producer, and member users across three carriers simultaneously, from a single foundational framework.

Channel Strategy Systems Design Cross-Functional
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CVS Health

Pre-Launch Discovery Sprint for Dialysis Care Management

Led a research-to-concept pipeline that surfaced the caregiver as a co-manager of treatment, and turned that insight into two features now in the product pipeline.

UX Research Cross-Functional Leadership Craft Excellence
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Sydney Consulting Group

Unified Identity, Voice, and Applied Template System

Turned a brand that existed in pieces into one documented system: logo, palette, and type standards, a voice guide with channel-by-channel do/don't guidance, and deck and letterhead templates built directly against it.

Brand Strategy Content Voice Applied Systems
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Sydney Administrators

Purpose-Built Pipeline Platform for Supplemental Insurance Distribution

Designed a dual-org platform replacing a fully manual proposal lifecycle. Carrier admins and TPA team, five-tier permission system, fall 2026 launch.

Product Design MVP Scoping Team Development
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